Privacy policy

privacy policy

The person responsible for data processing is:

Nightini UG

Kolonnenstr. 8
10827 Berlin
Germany

nightini.berlin@outlook.com

We are pleased that you are interested in our online shop. The protection of your privacy is very important to us. Below we will inform you in detail about how we handle your data.

1. Access data and hosting

You can visit our websites without providing any personal information. Each time you access a website, the web server automatically saves a so-called server log file, which contains, for example, the name of the requested file, your IP address, the date and time of access, the amount of data transferred and the requesting provider (access data) and documents the access.

This access data is evaluated solely for the purpose of ensuring trouble-free operation of the site and improving our offering. In accordance with Art. 6 Paragraph 1 Clause 1 Letter f of GDPR, this serves to safeguard our legitimate interests in a correct presentation of our offering, which prevail within the framework of a balancing of interests. All access data is deleted no later than seven days after the end of your visit to the site.

hosting services provided by a third party
As part of processing on our behalf, a third-party provider provides us with the services for hosting and displaying the website. All data collected as part of the use of this website or in the forms provided for this purpose in the online shop as described below is processed on its servers. Processing on other servers only takes place within the scope explained here.

This service provider is located in a country outside the European Union for which the European Commission has determined that the level of data protection is adequate.

2. Data collection and use for contract processing, contact and when opening a customer account

We collect personal data when you voluntarily provide it to us as part of your order or when contacting us (e.g. via contact form or email). Mandatory fields are marked as such because in these cases we absolutely need the data to process the contract or to process your contact and you cannot send the order or contact without providing it. The data collected can be seen from the respective input forms. We use the data you provide in accordance with Art. 6 Paragraph 1 Clause 1 Letter b of GDPR to process the contract and process your enquiries.
If you have given your consent in accordance with Art. 6 Paragraph 1 Clause 1 Letter a of GDPR by deciding to open a customer account, we will use your data for the purpose of opening a customer account.
After the contract has been fully processed or your customer account has been deleted, your data will be restricted for further processing and deleted after the tax and commercial retention periods have expired, unless you have expressly consented to further use of your data or we reserve the right to use the data in any other way that is permitted by law and about which we will inform you in this declaration. Your customer account can be deleted at any time and can be done either by sending a message to the contact option described below or via a function provided for this purpose in the customer account.

3. Data transfer

In order to fulfil the contract in accordance with Art. 6 Paragraph 1 Clause 1 Letter b of GDPR, we pass on your data to the shipping company commissioned with the delivery, insofar as this is necessary for the delivery of ordered goods. Depending on which payment service provider you select in the ordering process, we pass on the payment data collected for this purpose to the credit institution commissioned with the payment and, if applicable, to payment service providers commissioned by us or to the selected payment service in order to process payments. In some cases, the selected payment service providers also collect this data themselves if you create an account with them. In this case, you must log in to the payment service provider with your access data during the ordering process. In this respect, the data protection declaration of the respective payment service provider applies.

We also use an external merchandise management system to process orders and contracts. The data transfer or processing that takes place in this regard is based on order processing.

We use a payment service provider based in a country outside the European Union. Personal data is only transferred to this company if it is necessary to fulfill the contract.

data transfer to shipping service providers
If you have given us your express consent to do so during or after your order, we will pass on your email address and telephone number to the selected shipping service provider in accordance with Art. 6 Paragraph 1 Clause 1 Letter a of GDPR so that they can contact you before delivery for the purpose of notifying or coordinating the delivery.

Consent can be revoked at any time by sending a message to the contact option described below or directly to the shipping service provider at the contact address listed below. After revocation, we will delete the data you have provided for this purpose unless you have expressly consented to further use of your data or we reserve the right to use the data in any other way that is permitted by law and about which we will inform you in this declaration.
DHL Paket GmbH
Charles-de-Gaulle-Straße 20
53113 Bonn
Germany

Deutsche Post AG
Charles-de-Gaulle-Straße 20
53113 Bonn
Germany

4. E-mail newsletters and postal advertising

email advertising with newsletter registration
If you subscribe to our newsletter, we will use the data required for this purpose or separately provided by you to regularly send you our e-mail newsletter based on your consent in accordance with Art. 6 Paragraph 1 Clause 1 Letter a of GDPR.

You can unsubscribe from the newsletter at any time by sending a message to the contact option described below or via a link provided for this purpose in the newsletter. After unsubscribing, we will delete your email address from the recipient list unless you have expressly consented to further use of your data or we reserve the right to use the data in any other way that is permitted by law and about which we will inform you in this declaration.

E-mail advertising without registration for the newsletter and your right of objection
If we receive your email address in connection with the sale of a product or service and you have not objected to this, we reserve the right to regularly send you offers for similar products from our range to those you have already purchased by email on the basis of Section 7 Paragraph 3 of the German Act Against Unfair Competition. This serves to protect our legitimate interests in advertising to our customers, which prevail in the context of a balancing of interests.
You can object to this use of your e-mail address at any time by sending a message to the contact option described below or via a link provided for this purpose in the advertising e-mail, without incurring any costs other than the transmission costs according to the basic rates.

Postal advertising and your right to object
In addition, we reserve the right to use your first and last name as well as your postal address for our own advertising purposes, e.g. to send you interesting offers and information about our products by post. This serves to protect our legitimate interests in advertising to our customers, which prevail within the framework of a balancing of interests, in accordance with Art. 6 Para. 1 Clause 1 Letter f of GDPR.

5. Cookies and web analysis

In order to make visiting our website attractive and to enable the use of certain functions, to display suitable products or for market research, we use so-called cookies on various pages, provided that you have given your consent in accordance with Art. 6 Paragraph 1 Clause 1 Letter a of GDPR. In addition, we use cookies insofar as this is necessary to fulfil a legal obligation to which we are subject, in accordance with Art. 6 Paragraph 1 Clause 1 Letter c GDPR and to safeguard our legitimate interests, which prevail within the framework of a balancing of interests, in an optimized presentation of our offer in accordance with Art. 6 Paragraph 1 Clause 1 Letter f GDPR. Further information on individual cookies and the respective legal basis can be found in the following sections of this data protection declaration.

Cookies are small text files that are automatically saved on your device. Some of the cookies we use are deleted at the end of the browser session, i.e. after you close your browser (so-called session cookies). Other cookies remain on your device and enable us to recognize your browser the next time you visit (persistent cookies). You can find out how long cookies are saved in the overview in the cookie settings of your web browser. You can set your browser so that you are informed about the setting of cookies and decide individually whether to accept them or to exclude the acceptance of cookies for certain cases or in general. If you do not accept cookies, the functionality of our website may be limited. Each browser differs in the way it manages cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. You can find these for the respective browsers under the following links:

Microsoft Edge™ / Safari™ / Chrome™ / Firefox™ / Opera™

If you have given your consent to this in accordance with Art. 6 Paragraph 1 Clause 1 Letter a of GDPR, you can also revoke your consent at any time by sending a message to the contact option described in the data protection declaration.

Use of Google (Universal) Analytics for web analysis
This website uses Google (Universal) Analytics for website analysis. The web analysis service is provided by Google Ireland Limited, a company registered and operated under Irish law with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland ( www.google.de ). This serves to safeguard our legitimate interests in an optimized presentation of our offer, which prevail within the framework of a balancing of interests, in accordance with Art. 6 Paragraph 1 Clause 1 Letter f of GDPR. Google (Universal) Analytics uses methods that enable an analysis of your use of the website, such as cookies. The automatically collected information about your use of this website is usually transferred to a Google server in the USA and stored there. By activating IP anonymization on this website, the IP address is shortened before transmission within the member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and shortened there. The anonymized IP address transmitted by your browser as part of Google Analytics is generally not merged with other data held by Google. Once the purpose no longer applies and we no longer use Google Analytics, the data collected in this context will be deleted.

As far as information is transferred to Google servers in the USA and stored there, the American company Google LLC is certified under the EU-US Privacy Shield. A current certificate can be here Based on this agreement between the USA and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield.

You can prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by downloading and installing the browser plug-in available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de

As an alternative to the browser plug-in, you can this link to prevent Google Analytics from collecting data on this website in the future. An opt-out cookie will be stored on your device. If you delete your cookies, you must click the link again.

This website also uses Google Signals. This is an extension of Google Analytics that enables so-called "cross-device tracking". This means that if your internet-enabled devices are linked to your Google account, Google can create reports on usage behavior (in particular the number of users across devices), even if you change your device. Google uses data for this purpose if you have activated the "personalized advertising" setting in your Google account. This serves to protect our legitimate interests in an optimized presentation of our offer in accordance with Art. 6 Paragraph 1 Clause 1 Letter f of GDPR, which predominate in a balancing of interests. We do not process personal data in this respect; we only receive statistics created on the basis of Google Signals.
You can change the “personalized advertising” setting in your Google Account at any time deactivate and thus object to collection by Google Signals.

6. Online Marketing

Google Ads Remarketing
We use Google Ads to advertise this website in Google search results and on third-party websites. When you visit our website, Google sets a so-called remarketing cookie, which automatically enables interest-based advertising using a pseudonymous cookie ID and based on the pages you visit. This serves to protect our legitimate interests in the optimal marketing of our website, which prevail in the context of a balancing of interests, in accordance with Art. 6 Paragraph 1 Clause 1 Letter f of GDPR. Once the purpose no longer applies and we no longer use Google Ads Remarketing, the data collected in this context will be deleted.

Any further data processing will only take place if you have given Google your consent to link your web and app browsing history to your Google account and to use information from your Google account to personalize ads that you see on the web. In this case, if you are logged into Google while visiting our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing. To do this, Google will temporarily link your personal data to Google Analytics data to create target groups.

Google Ads is offered by Google Ireland Limited, a company registered and operated under Irish law with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland ( www.google.de ).
As far as information is transferred to Google servers in the USA and stored there, the American company Google LLC is certified under the EU-US Privacy Shield. A current certificate can be here Based on this agreement between the USA and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield.

You can delete the remarketing cookie via this link You can also deactivate the Digital Advertising Alliance inform you about the setting of cookies and make settings accordingly.

7. Social Media

Use of social plugins from Facebook, Twitter, Instagram, Pinterest
Our website uses so-called social plugins (“plugins”) from social networks.

If you visit a page on our website that contains such a plugin, your browser establishes a direct connection to the servers of the respective social network. The content of the plugin is transmitted directly to your browser by the respective provider and integrated into the page. By integrating the plugin, the providers receive the information that your browser has accessed the corresponding page on our website, even if you do not have a profile or are not currently logged in. This information (including your IP address) is transmitted directly from your browser to a server of the respective provider (possibly in the USA) and stored there. If you are logged in to one of the services, the providers can immediately assign the visit to our website to your profile in the respective social network. If you interact with the plug-ins, for example by pressing the "Like" or "Share" button, the corresponding information is also transmitted directly to a server of the provider and stored there. The information is also published on the social network and displayed to your contacts there. This serves to safeguard our legitimate interests in the optimal marketing of our offer, which prevail within the framework of a balancing of interests, in accordance with Art. 6 (1) sentence 1 lit. f GDPR.

Vimeo Video Plugins
This website includes content from third-party providers. This content is provided by Vimeo LLC (“Provider”). The integration of the videos serves to protect our legitimate interests in the optimal marketing of our offer, which prevail within the framework of a balancing of interests, in accordance with Art. 6 Paragraph 1 Clause 1 Letter f of GDPR. Vimeo is operated by Vimeo LLC, 555 West 18th Street, New York 10011, USA (“Vimeo”).
For videos from Vimeo that are embedded on our site, the tracking tool Google Analytics is automatically integrated. We have no influence on the tracking settings or the analysis results collected through it, and cannot view them. In addition, web beacons are set for website visitors when Vimeo videos are embedded.

To prevent the setting of Google Analytics tracking cookies, you can prevent the storage of cookies by setting your browser software accordingly; however, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. In addition, you can prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de .
As an alternative to the browser plug-in, you can click <a href=""javascript:gaOptout()"">this link</a> to prevent Google Analytics from collecting data on this website in the future. An opt-out cookie will be stored on your device. If you delete your cookies, you must click the link again.

The purpose and scope of data collection and the further processing and use of the data by the providers on their websites as well as a contact option and your related rights and setting options to protect your privacy can be found in the data protection information of the providers:

https://www.facebook.com/policy.php

https://twitter.com/de/privacy

https://help.instagram.com/155833707900388

https://policy.pinterest.com/en/privacy-policy

https://vimeo.com/privacy

If you do not want the social networks to assign the data collected via our website directly to your profile in the respective service, you must log out of the relevant service before visiting our website. You can also completely prevent the loading of the plug-ins using add-ons for your browser, e.g. with the script blocker " NoScript ".

Our online presence on Facebook, Youtube, Instagram

Our presence on social networks and platforms serves to improve and actively communicate with our customers and interested parties. We provide information about our products and current special offers there.
When you visit our online presence on social media, your data may be automatically collected and stored for market research and advertising purposes. So-called usage profiles are created from this data using pseudonyms. These can be used, for example, to place advertisements within and outside the platforms that presumably correspond to your interests. Cookies are usually used on your device for this purpose. These cookies store visitor behavior and the interests of users. In accordance with Art. 6 (1) (f) GDPR, this serves to safeguard our legitimate interests, which prevail within the framework of a balancing of interests, in an optimized presentation of our offer and effective communication with customers and interested parties. If you are asked by the respective social media platform operators for consent (agreement) to data processing, e.g. using a checkbox, the legal basis for data processing is Art. 6 (1) (a) GDPR.
If the aforementioned social media platforms have their headquarters in the USA, the following applies: For the USA, there is an adequacy decision by the European Commission. This is based on the EU-US Privacy Shield. A current certificate for the respective company can be obtained here can be viewed.
For detailed information on the processing and use of data by the providers on their websites, as well as a contact option and your rights and setting options to protect your privacy, in particular the option to object (opt-out), please refer to the providers' data protection notices linked below. If you still need help in this regard, you can contact us.

Facebook: https://www.facebook.com/about/privacy/
The data processing is carried out on the basis of an agreement between joint controllers pursuant to Art. 26 GDPR, which you here can see.
Further information on data processing when visiting a Facebook fan page (information on Insights data) can be found here .

Google/ YouTube: https://policies.google.com/privacy?hl=de

Instagram: https://help.instagram.com/519522125107875

Opt-out option:

Facebook: https://www.facebook.com/settings?tab=ads

Google/ YouTube: https://adssettings.google.com/authenticated?hl=de

Instagram: https://help.instagram.com/519522125107875

8. Contact options and your rights

As a data subject, you have the following rights:

  • pursuant to Art. 15 GDPR, the right to request information about your personal data processed by us to the extent specified therein;
  • pursuant to Art. 16 GDPR, you have the right to immediately request the rectification of inaccurate or completion of your personal data stored by us;
  • pursuant to Art. 17 GDPR, you have the right to request the deletion of your personal data stored by us, unless further processing
    • to exercise the right to freedom of expression and information;
    • to fulfill a legal obligation;
    • for reasons of public interest or
    • is necessary for the establishment, exercise or defence of legal claims;
  • pursuant to Art. 18 GDPR, you have the right to request the restriction of the processing of your personal data, insofar as
    • you dispute the accuracy of the data;
    • the processing is unlawful but you oppose its erasure;
    • we no longer need the data, but you require it to assert, exercise or defend legal claims or
    • you have objected to the processing pursuant to Art. 21 GDPR;
  • pursuant to Art. 20 GDPR, the right to receive your personal data that you have provided to us in a structured, common and machine-readable format or to request that it be transmitted to another controller;
  • pursuant to Art. 77 GDPR, you have the right to complain to a supervisory authority. As a rule, you can contact the supervisory authority of your usual place of residence or work or of our company headquarters.

If you have any questions about the collection, processing or use of your personal data, information, correction, restriction or deletion of data, as well as revocation of consent granted or objection to a specific use of data, please contact us directly using the contact details in our legal notice.

right of objection

If we process personal data as described above to protect our legitimate interests, which predominate in the context of a balancing of interests, you can object to this processing with effect for the future. If the processing is carried out for direct marketing purposes, you can exercise this right at any time as described above. If the processing is carried out for other purposes, you only have the right to object if there are reasons arising from your particular situation.

After exercising your right of objection, we will no longer process your personal data for these purposes unless we can demonstrate compelling legitimate grounds for the processing that outweigh your interests, rights and freedoms, or if the processing serves to assert, exercise or defend legal claims.

This does not apply if the processing is carried out for direct marketing purposes. In this case, we will no longer process your personal data for this purpose.


Data protection

Responsible for data processing is:

Nightini UG
Kolonnen str. 8
10827 Berlin
Germany

nightini.berlin@outlook.com

Thank you for your interest in our online shop. Protecting your privacy is very important to us. Below we inform you in detail about the handling of your data.




1. Access data and hosting



You can visit our website without providing any personal information. Each time a website is called up, the web server only automatically saves a so-called server log file, which eg contains the name of the requested file, your IP address, the date and time of the call, the amount of data transferred and the requesting provider (access data) and documents the call.

This access data is evaluated exclusively for the purpose of ensuring trouble-free operation of the site and improving our offer. According to Art. 6 Para. 1 Clause 1 lit. f GDPR to protect our legitimate interests, which outweigh our interests, in a correct presentation of our offer. All access data will be deleted no later than seven days after the end of your visit to the site.

Third party hosting services
As part of processing on our behalf, a third party provider provides us with the hosting and presentation of the website. All data collected as part of the use of this website or in the forms provided in the online shop as described below are processed on its servers. Processing on other servers only takes place within the scope explained here.

This service provider is located in a country outside the European Union, for which the European Commission has determined by means of an appropriate level of data protection.




2. Data collection and use for contract processing, contacting and opening a customer account



We collect personal data if you voluntarily provide it to us as part of your order or when you contact us (eg via the contact form or email). Mandatory fields are marked as such, because in these cases we need the data to process the contract or to process your contact and you cannot send the order or contact without their information. Which data is collected can be seen from the respective input forms. We use the data provided by you in accordance with Art. 6 Para. 1 S. 1 lit. b GDPR for contract processing and processing your inquiries.
Insofar as you have given your consent in accordance with Art. 6 Para. 1 S. 1 lit. a GDPR, by deciding to open a customer account, we use your data for the purpose of opening a customer account.
After completion of the contract or deletion of your customer account, your data will be restricted for further processing and deleted after the tax and commercial retention periods, unless you have expressly consented to further use of your data or we reserve the right to use the data beyond that is permitted by law and about which we inform you in this declaration. Your customer account can be deleted at any time and either by sending a message to the contact option described below or using a function provided in the customer account.





3. Data transfer



To fulfill the contract in accordance with Art. 6 Para. 1 S. 1 lit. b GDPR we pass on your data to the shipping company commissioned with the delivery, insofar as this is necessary for the delivery of ordered goods. Depending on which payment service provider you select in the ordering process, we will forward the payment data collected for this to the credit institution commissioned with the payment and, if applicable, the payment service provider commissioned by us or the selected payment service provider to process payments. Some of the selected payment service providers also collect this data themselves if you create an account there. In this case, you must log in to the payment service provider with your access data during the ordering process.
In this respect, the data protection declaration of the respective payment service provider applies.

We also use an external ERP system for order and contract processing. The data transfer or processing taking place in this respect is based on order processing.

We use a payment service provider that is based in a country outside the European Union. The transfer of personal data to this company takes place only in the context of the need to fulfill the contract.

Data transfer to shipping service providers
If you have given us your express consent to this during or after your order, we will give you this in accordance with Art. 6 Para. 1 S. 1 lit. a GDPR forward your email address and telephone number to the selected shipping service provider so that they can contact you prior to delivery for the purpose of delivery notification or coordination.

The consent can be revoked at any time by sending a message to the contact option described below or directly to the shipping service provider at the contact address listed below. After revocation, we will delete the data you have provided for this, unless you have expressly consented to further use of your data or we reserve the right to use the data beyond that, which is permitted by law and about which we inform you in this declaration.
DHL Paket GmbH
Charles-de-Gaulle-Strasse 20
53113 Bonn
Germany

German Post AG
Charles-de-Gaulle-Strasse 20
53113 Bonn
Germany

4. E-mail newsletters and mail advertising

Email advertising with registration for the newsletter
If you register for our newsletter, we use the data required for this or separately provided by you to regularly send you our email newsletter based on your consent in accordance with Art. 6 Para. 1 p. 1 lit. a GDPR.

You can unsubscribe from the newsletter at any time and either by sending a message to the contact option described below or by using the link provided in the newsletter. After unsubscribing, we will delete your email address from the recipient list, unless you have expressly consented to further use of your data or we reserve the right to use the data beyond that, which is permitted by law and about which we inform you in this declaration.

E-mail advertising without registering for the newsletter and your right to object
If we receive your e-mail address in connection with the sale of a product or service and you have not objected to it, we reserve the right to regularly offer you products similar to those already purchased on the basis of Section 7 (3) UWG to be sent from our range by email. This serves to protect our legitimate interests, which predominate in the context of a balancing of interests, in addressing our customers in advertising.
You can object to this use of your e-mail address at any time by sending a message to the contact option described below or via a link provided in the advertising email, without incurring any costs other than the transmission costs according to the basic tariffs.

Postal advertising and your right to object
In addition, we reserve the right to use your first and last name as well as your postal address for our own advertising purposes, eg to send interesting offers and information about our products by post. This serves to protect our legitimate interests in a promotional approach to our customers, which predominate in the context of a balancing of interests, in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR.

5. Cookies and web analysis

In order to make the visit to our website attractive and to enable the use of certain functions, to display suitable products or for market research, we use so-called cookies on various pages, provided you have given your consent in accordance with Art. 6 Para. 1 p. 1 lit. a GDPR. In addition, we use cookies insofar as this is necessary to fulfill a legal obligation to which we are subject, in accordance with Art. 6 Para. 1 S. 1 lit. c GDPR and to protect our legitimate interests in an optimized presentation of our offer in accordance with Art. 6 Para. 1 p. 1 lit. f GDPR. Further information on individual cookies and the respective legal basis can be found in the following sections of this data protection declaration.

Cookies are small text files that are automatically saved on your device. Some of the cookies we use are deleted after the end of the browser session, ie after you close your browser (so-called session cookies). Other cookies remain on your device and enable us to recognize your browser the next time you visit (persistent cookies). The duration of the storage can be found in the overview in the cookie settings of your web browser. You can set your browser so that you are informed about the setting of cookies and decide individually whether to accept them or to exclude the acceptance of cookies for certain cases or in general. If cookies are not accepted, the functionality of our website may be restricted. Each browser differs in the way it manages the cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. You can find these for the respective browser under the following links:
Microsoft Edge™ [ https://support.microsoft.com/de-de/help/4027947/microsoft-edge-delete-cookies] / Safari™ [https://support.apple.com/de-de/guide/safari/sfri11471/12.0/mac/10.14] / Chrome™ [https://support.google.com/chrome/answer/95647?hl=de&hlrm=en ] / Firefox™ [https://support.mozilla.org/de/products/firefox/protect-your-privacy/cookies] / Opera™ [https://help.opera.com/de/latest/web-preferences/#cookies]



If you have given your consent in accordance with Art. 6 Para. 1 S. 1 lit. a GDPR, you can also withdraw your consent at any time by sending a message to the contact option described in the data protection declaration.

Use of Google (Universal) Analytics for web analysis
This website uses Google (Universal) Analytics for website analysis. The web analysis service is provided by Google Ireland Limited, a company registered and operated under Irish law with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland ( www.google.de [ http://www.google.de ]). This serves to safeguard our legitimate interests, which predominate in the context of a balance of interests, in an optimized presentation of our offer in accordance with Art. 6 Para. 1 p. 1 lit. f GDPR. Google (Universal) Analytics uses methods that enable an analysis of your use of the website, such as cookies. The automatically collected information about your use of this website is usually transferred to a Google server in the USA and stored there. By activating IP anonymization on this website, the IP address will be shortened before transmission within the member states of the European Union or in other contracting states of the Agreement on the European Economic Area. The full IP address will only be transmitted to a Google server in the USA and abbreviated there in exceptional cases. The anonymized IP address transmitted by your browser as part of Google Analytics is generally not merged with other Google data. After the use of Google Analytics ceases to apply and the end of our use, the data collected in this context will be deleted.



Insofar as information is transferred to Google servers in the USA and stored there, the American company Google LLC is certified under the EU-US Privacy Shield. A current certificate can be viewed here [ https://www.privacyshield.gov/list ]. As a result of this agreement between the USA and the European Commission, the latter has determined an appropriate level of data protection for companies certified under the Privacy Shield.

You can prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de [ https://tools.google.com/dlpage/gaoptout?hl=de ]

As an alternative to the browser plug-in, you can click this link to prevent Google Analytics from collecting data on this website in the future. An opt-out cookie is placed on your device. If you delete your cookies, you must click the link again.


This website also uses Google Signals. This is an extension function of Google Analytics that enables so-called "cross-device tracking". This means that as far as your internet-enabled devices are linked to your Google account, Google can generate reports on usage behavior (especially the number of users across devices), even if you change your device. For this purpose, Google uses data if you have activated the setting "personalized advertising" in your Google account. This serves to safeguard our legitimate interests, which predominate in the context of a balance of interests, in an optimized presentation of our offer in accordance with Art. 6 Para. 1 p. 1 lit. f GDPR. We do not process personal data, we only receive statistics based on Google Signals.

You can deactivate the "Personalized advertising" setting in your Google Account at any time [ https://support.google.com/ads/answer/2662922?hl=de ], and thus object to a recording by Google Signals.


6. Online marketing

Google Ads remarketing

We use Google Ads to advertise this website in Google search results and on third-party websites. For this purpose, the so-called remarketing cookie from Google is set when you visit our website, which automatically enables interest-based advertising using a pseudonymous CookieID and on the basis of the pages you visit. This serves to safeguard our legitimate interests in an optimal marketing of our website, which predominate in the context of a balancing of interests, in accordance with Art. 6 Para. 1 p. 1 lit. f GDPR. After we have ceased to use Google Ads Remarketing and the use of it has ended, the data collected in this context will be deleted.

Any further data processing will only take place if you have agreed with Google that your web and app browser history will be linked by Google to your Google account and information from your Google account will be used to personalize the advertisements that you place on the web see. If you are logged in to Google in this case while visiting our website, Google uses your data together with Google Analytics data to create and define target group lists for cross-device remarketing. To do this, Google temporarily links your personal data to Google Analytics data in order to form target groups.


7. Social media


Use of social plugins from Facebook, Twitter, Instagram, Pinterest

So-called social plugins (“plugins”) from social networks are used on our website.

When you visit a page of our website that contains such a plugin, your browser establishes a direct connection to the servers of the respective social network. The content of the plugin is transmitted directly to your browser by the respective provider and integrated into the page. By integrating the plugins, the providers receive the information that your browser has accessed the corresponding page of our website, even if you do not have a profile or are not currently logged in. This information (including your IP address) is transmitted from your browser directly to a server of the respective provider (possibly to the USA) and stored there. If you are logged in to one of the services, the providers can assign your visit to our website to your profile in the respective social network. If you interact with the plugins, for example by pressing the "Like" or the "Share" button, the corresponding information is also transmitted directly to a server of the provider and stored there. The information is also published on the social network and displayed there to your contacts. This serves to protect our legitimate interests in an optimal marketing of our offer, which predominate in the context of a balance of interests, in accordance with Art. 6 Para. 1 p. 1 lit. f GDPR.
Google Ads is an offer from Google Ireland Limited, a company registered and operated under Irish law with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland ( www.google.de [ http://www.google.de ]).
Insofar as information is transferred to Google servers in the USA and stored there, the American company Google LLC is certified under the EU-US Privacy Shield. A current certificate can be viewed here [ https://www.privacyshield.gov/list ]. As a result of this agreement between the USA and the European Commission, the latter has determined an appropriate level of data protection for companies certified under the Privacy Shield.



Vimeo video plugins
Third-party content is included on this website. This content is provided by Vimeo LLC (“provider”). The integration of Videso serves to safeguard our legitimate interests, which outweigh our interests, in the optimal marketing of our offer in accordance with Art. 6 Para. 1 p. 1 lit. f GDPR. Vimeo is operated by Vimeo LLC, 555 West 18th Street, New York 10011, USA ("Vimeo").
The tracking tool Google Analytics is automatically integrated into videos from Vimeo that are integrated on our website. We have no influence on the settings of the tracking and the analysis results obtained from them and cannot view them. In addition, web beacons are set for website visitors by embedding Vimeo videos.

To prevent the setting of Google Analytics tracking cookies, you can prevent the storage of cookies by setting your browser software accordingly; however, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by downloading the browser plug-in available under the following link and install: https://tools.google.com/dlpage/gaoptout?hl=de [ https://tools.google.com/dlpage/gaoptout?hl=de ].
As an alternative to the browser plugin, you can <a href=""javascript:gaOptout()""> click this link </a> to prevent Google Analytics from collecting data on this website in the future. An opt-out cookie is placed on your device. If you delete your cookies, you must click the link again.

The purpose and scope of the data collection and the further processing and use of the data by the providers on their pages as well as a contact option and your rights and setting options to protect your privacy can be found in the privacy policy of the provider:


https://twitter.com/de/privacy [ https://twitter.com/de/privacy ]

https://help.instagram.com/155833707900388 [ https://help.instagram.com/155833707900388 ]

https://policy.pinterest.com/en/privacy-policy [ https://policy.pinterest.com/en/privacy-policy ]

https://vimeo.com/privacy [ https://vimeo.com/privacy ]
 

If you do not want the social networks to assign the data collected via our website directly to your profile in the respective service, you must log out of the corresponding service before visiting our website. You can also completely prevent the plugins from loading with add-ons for your browser, eg with the script blocker "NoScript [ https://noscript.net/ ]".

Our online presence on Facebook, YouTube, Instagram


Our presence on social networks and platforms serves for better, active communication with our customers and prospects. We provide information about our products and ongoing special promotions.
When you visit our online presence in social media, your data can be automatically collected and stored for market research and advertising purposes. So-called usage profiles are created from this data using pseudonyms. These can be used to also place advertisements inside and outside the platforms that are believed to be in your interests. For this purpose, cookies are generally used on your end device. The visitor behavior and the interests of the users are stored in these cookies. According to Art. 6 para. 1 lit. f. GDPR to protect our legitimate interests, which predominate in the context of a balance of interests, in an optimized presentation of our offer and effective communication with customers and interested parties. If you are asked for consent (consent) to data processing by the respective social media platform operators, eg with the help of a checkbox, the legal basis for data processing is Art. 6 Para. 1 lit. a GDPR.
As far as the aforementioned social media platforms are headquartered in the USA, the following applies: For the USA, the European Commission has passed an adequacy decision. This goes back to the EU-US Privacy Shield. A current certificate for the respective company can be viewed here [ https://www.privacyshield.gov/list ].
The detailed information on the processing and use of the data by the providers on their pages as well as a contact option and your rights and settings options to protect your privacy, in particular options for objection (opt-out), can be found in the data protection notices of the providers linked below. If you still need help with this, you can contact us.



The data processing is based on an agreement between jointly responsible persons in accordance with Art. 26 GDPR, which you can see here [ https://www.facebook.com/legal/terms/page_controller_addendum ].
Further information on data processing when visiting a Facebook fan page (information on Insights data) can be found here [ https://www.facebook.com/legal/terms/information_about_page_insights_data ].



Opposition option (opt-out):




 

8. Contact options and your rights

As a data subject, you have the following rights:

* according to Art. 15 GDPR, the right to request information about your personal data processed by us to the extent specified therein;
* according to Art. 16 GDPR, the right to immediately request the correction of incorrect or incomplete personal data stored by us;
* according to Art. 17 GDPR, the right to request the deletion of your personal data stored by us, unless further processing * to exercise the right to freedom of expression and information;
* to fulfill a legal obligation;
* for reasons of public interest or
* is required to assert, exercise or defend legal claims;


* according to Art. 18 GDPR, the right to request the restriction of the processing of your personal data, as far as * you dispute the correctness of the data;
* the processing is unlawful, but you refuse to delete it;
* we no longer need the data, but you need it to assert, exercise or defend legal claims or
* You have objected to processing in accordance with Art. 21 GDPR;


* according to Art. 20 GDPR, the right to receive your personal data, which you have provided to us, in a structured, common and machine-readable format or to request the transfer to another person responsible;
* according to Art. 77 GDPR the right to complain to a supervisory authority. As a rule, you can contact the supervisory authority of your usual place of residence or work or our company headquarters.

If you have any questions about the collection, processing or use of your personal data, information, correction, restriction or deletion of data as well as revocation of consent or objection to a specific use of data, please contact us directly using the contact details in our imprint.

 
Right to object

Insofar as we process personal data as explained above to protect our legitimate interests, which outweigh our interests, you can object to this processing with effect for the future. If the processing takes place for the purposes of direct marketing, you can exercise this right at any time as described above. If the processing takes place for other purposes, you have a right to object only if there are reasons that arise from your particular situation.

After exercising your right to object, we will no longer process your personal data for these purposes, unless we can demonstrate compelling legitimate grounds for the processing that outweigh your interests, rights and freedoms, or if the processing of the assertion, exercise or defense of Serves legal claims

This does not apply if the processing is done for direct marketing purposes. Then we will no longer process your personal data for this purpose.